CBP Online Update: We Got Googled! But AJCC is Back Online
Saturday, October 23, 2010 at 9:55AM
Joseph Ferrantelli, DC
Private Practice New Port Richey, FL
CTO CBP® Seminars
CEO PostureCo www.PostureCo.com
INTRODUCTION
It seems that in the world where search and online data rules our lives, we forget how entangled and dependent on technology we have become until it is suddenly taken away. In August, CBP (Deed and I) received hundreds of emails from concerned doctors when trying to find the American Journal of Clinical Chiropractic (AJCC) online – which was suddenly taken offline, so I thought I would explain the unfortunate turn of events and the good that has come out of it.
AJCC Taken Offline Suddenly
In early August of this year, our blog hosted on Google’s own Blogger system, was suddenly, without warning, removed from the internet. Now at first I thought this was a simple glitch, but then I soon found out it was a permanent action by the most powerful force online – Google! This was frustrating for us, as we had another recent debacle with Google two years ago, when we were suddenly “de-listed” from all search results where idealspine or chiropractic biophysics was to be listed by a Google search. This was very problematic for us as our “Chiropractic friends” over at Quackwatch (chiro-base) suddenly were thrust into #1 position when one searched for Chiropractic Biophysics!
How frustrating, again, to have another problem with CBP online resources. This time, it seemed that our AJCC blog, was rising very fast in the rankings and that Google’s “new algorithm” put in place to avoid “spam” had actually, and perhaps inappropriately, flagged our blog as “spam”. How could this be I wondered? On the AJCC Blog, we simply repost everything that you are reading now and the AJCC has a 20 year history as a Chiropractic news journal. We don’t ask anyone to join our site, nor send this out into people’s in boxes without their consent and our articles are all professionally written and not online elsewhere. Thus, in my opinion, we should not have met Google’s criteria for a Spam blog.
I tried repeatedly, but unsuccessfully, to contact someone within Google; I finally realized it was hopeless. Thus, I simply had to find a new host for the AJCC and painstakingly rebuild the last several years of blogs that I have maintained for CBP’s AJCC. Over 300 pages were gone, and I had to start nearly from scratch. Sure, I have the original articles backed up – but it is not that simple - all of the “Search Engine Optimization” that went into the blog, and all the referral links back from various sites, are now gone!
- Good News—AJCC Back Online
The new address for our AJCC online is www.chiropractic-biophysics.com. On this new site you will find the last few years of AJCC articles; now completely searchable. You can also get to the AJCC online by going to our main page at www.idealspine.com where you will readily find a link for the AJCC.
You can help us too! Simply link to our AJCC online and browse it frequently. By doing so, the AJCC site will again rise in the searches, thus allowing our consumers, i.e. doctors and patients to find accurate information on Chiropractic BioPhysics Technique updates and Chiropractic in general.
- CBP Patient-Doctor Referral and Education site, www.CBPpatient.com Now Getting Thousands of Hits per Month!
Our patient referral site has begun to grow with traffic reaching thousands of hits per month! Our site has now catapulted to #3 on Google, behind our main site idealspine.com, and unfortunately – Quackwatch is still #2.
As many of you have noted, our new site is easy to search and the content is specific to CBP Technique but also has great Chiropractic content. All articles online are fully referenced, and your patients can now find CBP trained doctors quickly and easily search a zip code, with a radius of 10, 20, 50 or 100 miles to find the most qualified CBP doctor in their area. All certified CBP doctors will be ranked at the top, then by alphabetical order followed by the non-certified CBP doctors.
- CBP Doctors Need to Get Listed Today!
It is important to note that not all CBP doctors are actively listed on our patient referral site (www.CBPpatient.com). For the 2-years, CBP has charged a small fee ($10 per month) to have an active listing on the referral directory. If you would like to start building your practice through qualified CBP seeking patients, I suggest you enroll in the program by calling 800-346-5146 or email drdeed@idealspine.com. Your content is quickly and easily managed by yourself, allowing you control of your own content. Once you are online, you can request a “CBP Trained” logo for your own website that you can link back to our site. Please note to be listed online you must also attend at least 1 seminar every 2 years.
CBP Trained Seal. This is the CBP logo-seal that we send to our CBP doctors listed online. We require that you place this on the home page of your website and link back to www.CBPpatient.com health disorders. You can use this on your business cards and other promotional materials if ;you like.
- CBP Online now has Classifieds!
CBP Classifieds have been revamped in order to allow image uploads and to be fully managed by you the user. For the last few years, we have been bombarded by requests for online classifieds. While we did always have these listings, only a few doctors and students knew about them. Further, you, the user, were not in control of your content, and had to email us every time you wished to change or update a listing. Now, you can manage your own “CBP specific” classified by going to our main site and following the links to our all new classifieds section. With this new system, we will have classifieds for doctors and students both looking for employment, for selling their used equipment, and their practices. To get started with your FREE classified listing, just browse to our online system linked on our front page at www.idealspine.com.